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Marketing Collateral Audits



ABX 2018 is in development; below is 2017 show info. Check back for updated details!



Would you like to receive feedback on the effectiveness of your firm’s marketing materials? Sign up for a 20-minute marketing audit with SMPS Boston, and have a Certified Professional Services Marketer (CPSM) or other seasoned marketing professional review your marketing materials and provide advice on how to improve their effectiveness.


Suggested marketing collateral to bring for evaluation:

  • Annual reports
  • Brochures or qualifications sheets
  • Direct-mail messages
  • Media relations campaign materials
  • Newsletters
  • Promotional campaign materials
  • Proposals
  • Recruitment and retention communications
  • Social media initiatives
  • Websites (computers will be on hand)


Visit the Society for Marketing Professional Services (SMPS) Boston at ABX 2017! Sign ups coming soon - check back for updates. 


For questions, please contact Hilary Nieukirk, CPSM, Marketing Manager, Shawmut Design and Construction, at 617-622-7246.

 

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