How to Market Your Booth

After you've secured your booth space for ABX, you may be wondering what's next? Here are some FREE resources to help spread the word about your participation in ABX this year.

Some of these ideas may seem pretty basic, and many are quick, easy to implement and won't cost you a thing. By creating and following a trade show strategy prior to the show NOW, you can generate tremendous ROI by securing a wealth of new business leads.

Stay tuned! We are coming up with even more ideas to help you drive more traffic to your booth. If you have any suggestions on how we can help you get the most return on your investment, we want to hear from you! Contact us with your ideas.

NEW! Invite Your Customers Using Nvytes

It’s never been easier to invite your customers and clients to ABX. Nvytes is free to all exhibitors and is a custom, state-of-the-art platform that provides nine different ways to invite your customers to ABX. Whether you prefer pre-written social messages, HTML email or a downloadable pdf, Nyvtes will help you get the word out about exhibiting at ABX.  Get Started Now 

Download the ABX "How to Market Your Booth" guide—Coming soon!

Digital Banners

Use a web banner with your company's FREE EXPO PASS URL. This is a great benefit for ABX exhibitors. Provide clients and potential clients with a FREE Expo Pass to this year's show. Your URL can be found by signing into your Exhibitor Dashboard.

Create a Press Release

Spread the word about your involvement at ABX by sending a press release to trade publications. Make sure your Press Release is not all marketing fluff—keep it newsworthy and short.

Download Example Press Release

Get involved on ABX's Social Media

Example Facebook post:
Join us in Boston, Nov. 8-10, for the largest building & design event in the US! Visit the ABX website to learn more.

Example Twitter post:
Join us & over 25,000 building professionals in Boston Nov.8-10 for #ABX & #Greenbuild - two leading events under 1 roof